Pacifica Interactive Showroom: Explore the Cabin in VR

Built for CIDEC, this virtual showroom experience places visitors in the driver’s seat of a Pacifica cabin and makes the media system the story. Instead of explaining controls at a distance, it makes room to look around, start the vehicle, and interact with the system in context.

The Cabin Becomes the Interface

The cabin is presented at a real world scale, so the relationship between the driver, the center console, and the surrounding interior remains legible. Visitors can move through familiar media interactions, from activating the vehicle to using the player, screen, and phone connection, without reducing the system to a list of specifications.

Image 1 of 3

Controls remain connected to the setting where they make sense.

A Showroom Conversation, Not a Spec Sheet

The project was built for a showroom context where the visitor can experience a complete multimedia system inside the vehicle. The emphasis is on a clear product narrative: see the cabin, discover the controls, and understand how each interaction fits into a journey. VR makes the spatial relationship part of the explanation rather than an afterthought.

• Place the visitor inside a full scale vehicle cabin.
• Make product interactions visible in their intended context.
• Turn a product walkthrough into an active showroom experience.